NWSL joins mental health campaign

Details from NWSL (May 29, 2024)

The NWSL is one of 11 professional sports leagues and organizations teaming up as part of the "Love, Your Mind" campaign.

The campaign is part of a comprehensive mental health partnership with Huntsman Mental Health Institute and the Ad Council. It features a series of PSAs titled "The Rituals We Share" where athletes share the steps they take to care for their minds on and off the field.

The hope is to encourage fans to be more open and accepting when it comes to mental health.

“The National Women’s Soccer League is committed to creating an environment that empowers players, staff and fans to prioritize their emotional well-being," said NWSL Chief Marketing and Commercial Officer Julie Haddon. "Our league is proud to join the 'Love, Your Mind' campaign, and to work together to ensure that all of our players feel supported and valued both on and off the pitch.”

Chicago Red Stars player Cari Roccaro is featured in the PSAs. She joins other athletes from:

● Major League Baseball (MLB)

● Major League Soccer (MLS)

● National Association for Stock Car Auto Racing (NASCAR)

● National Basketball Association (NBA)

● National Football League (NFL)

● National Hockey League (NHL)

● National Women’s Soccer League (NWSL)

● Professional Rodeo Cowboys Association (PRCA)

● United States Tennis Association (USTA)

● Women’s National Basketball Association (WNBA)

● World Wrestling Entertainment (WWE)

To learn more about the campaign and view view resources, visit LoveYourMindToday.org.